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Visit Liora in Hopkinton, Massachusetts
The Liora boutique · Hopkinton, Massachusetts
Find your light.
In person.
Beautiful hair. Personal guidance. A space where you can feel like yourself.
Welcome to Liora Alternative Hair’s retail wig boutique in Hopkinton, Massachusetts. Shop wigs in person, explore new styles with private try-ons, and get thoughtful, one-on-one guidance from Chrissy.
Over 150 wigs in stock, with luxury brands including Raquel Welch, Gabor, Belle Tress, Jon Renau and Ellen Wille.
Come with questions. Come with a friend. Come exactly as you are.

Your hair. Your comfort. Your pace.
See it. Try it. Feel the difference.
There is something special about seeing a color up close, feeling how a cap fits, and discovering a style in the mirror.
A personal way to shop
Browse the boutique’s available wigs and purchase in person, with help comparing colors, lengths, fibers and cap construction. We’ll talk through your preferences, lifestyle and budget so you can choose with confidence.
Privacy to find your fit
Explore different looks in a private, comfortable setting with personal support throughout your try-on. Whether this is your first wig or your next favorite, there is room for your questions and your feelings.
Learn together. Try something new.
A little education.
A lot of encouragement.
Our Hopkinton location includes a room for educational seminars and private wig parties, bringing women together to learn, explore and enjoy the possibilities of alternative hair.
Educational seminars
Make wigs feel less overwhelming with approachable sessions on choosing a style, understanding fit and fibers, putting on a wig, and everyday care. Contact Chrissy about seminar opportunities or a session for your group.
Private wig parties
Bring a group of friends for a personal wig-shopping and try-on experience. Compare looks, ask the questions you’ve been saving, and cheer each other on. Get in touch to discuss your group size and preferred dates.

Visit our retail boutique
We’d love to welcome you.
Liora Alternative HairHayden Rowe Business Center
34 Hayden Rowe Street
Hopkinton, MA 01748
Contact Chrissy to arrange your private shopping visit, discuss what you’d like to try, and receive arrival details.
Accessibility & comfort
Our location is handicap accessible, with a private setting for wig shopping and try-ons. Let Chrissy know about any access needs when arranging your visit so she can help you plan your arrival.
Parking
On-site parking is available for visitors.
Before you visit
I’ve never worn a wig. Is this for me?
Absolutely. You don’t need to know your size, your favorite brand or the right terminology. Bring your questions, and we’ll explore the options together.
Can I try every style I see online?
The boutique’s selection varies, and not every online style or color is available to try on in person. If you have something specific in mind, contact Chrissy before your visit so she can confirm availability and help you plan.
How do I arrange a visit or group event?
Email hello@shopliorahair.com, call 508-965-4294, or use our contact form. Mention that you’re interested in the Hopkinton boutique, a seminar or a wig party. Chrissy will help coordinate the details with you.
Liora Alternative Hair · Hopkinton, Massachusetts
Your next chapter can begin here.
A new look, a little reassurance, or the chance to feel like yourself again. Whatever brings you to Liora, you are welcome here.
Let’s plan your visitA Note About Customer Care
Liora Alternative Hair is a small, independently owned business and every message is answered personally with care. Phone calls, emails and messages are returned during regular business hours Monday through Friday. Please allow up to one business day for a response. Messages received during evenings, weekends or holidays will be answered on the next business day. Thank you for your patience and for allowing me to give each customer the personal attention they deserve.
Liora Alternative Hair is a small, independently owned business and every message is answered personally with care. Phone calls, emails and messages are returned during regular business hours Monday through Friday. Please allow up to one business day for a response. Messages received during evenings, weekends or holidays will be answered on the next business day. Thank you for your patience and for allowing me to give each customer the personal attention they deserve.
Join The Liora Collective
Connect with our community for support, style inspiration, honest conversations, and first looks.
Connect with our community for support, style inspiration, honest conversations, and first looks.
